{"id":4474,"date":"2016-04-25T10:35:28","date_gmt":"2016-04-25T10:35:28","guid":{"rendered":"http:\/\/barcelonashoppingcity.com\/ca\/?p=4474"},"modified":"2016-06-02T12:49:01","modified_gmt":"2016-06-02T12:49:01","slug":"nespresso-flagship","status":"publish","type":"post","link":"https:\/\/barcelonashoppingcity.com\/ca\/agenda-ca\/nespresso-flagship\/","title":{"rendered":"Nespresso Flagship"},"content":{"rendered":"<p style=\"text-align: justify;\">El nostre objectiu era trobar un element representatiu de Barcelona que permet\u00e9s refor\u00e7ar el vincle amb la ciutat i amb els nostres socis i que, alhora, es convert\u00eds en una icona de la marca.<\/p>\n<p style=\"text-align: justify;\">Fruit d\u2019aquestes premisses, sorgeix la idea d\u2019utilitzar la c\u00e0psula com a element emblema i diferenciador de Nespresso i el reconegut \u201ctrencad\u00eds\u201d d\u2019Antoni Gaud\u00ed tant present a l\u2019skyline de Barcelona.<\/p>\n<p style=\"text-align: justify;\">Les c\u00e0psules gegants vestides de tessel\u00b7les de colors junt amb el claim de \u201cNESPRESSO LOVES BARCELONA\u201d s\u00f3n el punt de partida d\u2019un pla de comunicaci\u00f3 global que s\u2019inicia amb l\u2019apertura de la renovada flagship de Nespresso.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El nostre objectiu era trobar un element representatiu de Barcelona que permet\u00e9s refor\u00e7ar el vincle amb la ciutat i amb els nostres socis i que, alhora, es convert\u00eds en una icona de la marca. Fruit d\u2019aquestes premisses, sorgeix la idea d\u2019utilitzar la c\u00e0psula com a element emblema i diferenciador de Nespresso i el reconegut \u201ctrencad\u00eds\u201d [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4469,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[20],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nespresso Flagship | Barcelona Shopping City<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/barcelonashoppingcity.com\/ca\/agenda-ca\/nespresso-flagship\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nespresso Flagship | Barcelona Shopping City\" 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