{"id":4476,"date":"2016-04-25T10:42:08","date_gmt":"2016-04-25T10:42:08","guid":{"rendered":"http:\/\/barcelonashoppingcity.com\/en\/?p=4476"},"modified":"2016-06-02T12:49:18","modified_gmt":"2016-06-02T12:49:18","slug":"nespresso-flagship","status":"publish","type":"post","link":"https:\/\/barcelonashoppingcity.com\/en\/event\/nespresso-flagship\/","title":{"rendered":"Nespresso Flagship"},"content":{"rendered":"<p style=\"text-align: justify;\">Our aim was to find an iconic Barcelona feature that would strengthen our ties with the city and our partners and become an icon for the brand.<\/p>\n<p style=\"text-align: justify;\">We came up with the idea of using our capsule, combined with Gaud\u00ed\u2019s \u201ctrencad\u00eds\u201d mosaic technique which is so inextricably linked with the Barcelona skyline, as the emblem of Nespresso that sets us apart from other brands.<\/p>\n<p style=\"text-align: justify;\">The giant capsules clad in coloured tesserae together with the slogan \u201cNESPRESSO LOVES BARCELONA\u201d are the starting point for a global communication campaign that begins with the opening of the new Nespresso flagship store.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our aim was to find an iconic Barcelona feature that would strengthen our ties with the city and our partners and become an icon for the brand. We came up with the idea of using our capsule, combined with Gaud\u00ed\u2019s \u201ctrencad\u00eds\u201d mosaic technique which is so inextricably linked with the Barcelona skyline, as the emblem [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4464,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nespresso Flagship | Barcelona Shopping City<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/barcelonashoppingcity.com\/en\/event\/nespresso-flagship\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nespresso Flagship | Barcelona 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